Nicki Rusinack
Senior UX Researcher
As a seasoned researcher, my experience spans both qualitative and quantitative methods on a global scale. My expertise is here to elevate your team's success.
My Research & Design Experience
How I built Subscribe & Save's first customer satisfaction measurement program, and grew it from a US pilot into a seven-market global standard shaping feature investment today.
How I expanded Amazon's Subscribe & Save and Replenishment Services research function from usability-only into a full qualitative and quantitative practice that now informs strategic decisions across the organization.
How I co-led a multi-city ethnographic study at Capital One that mapped the Customer Service Associate experience and anchored a 1-3 year product strategy.